Towards a kinder & sweeter world

with a vision to introduce everyone to cruelty free plant based desserts that are both delicious and visually appealing without the need for animal based ingredients. We offer a wide range of breads and desserts as well as a savoury selection of sandwiches and pizzas. 



Our clientele includes retail customers, restaurants and cafes. Additionally, we also cater to events, conduct baking classes and provide consultation on plant based baking.



Our products appeal to everyone who is curious about a plant based lifestyle, has adopted a vegetarian/ vegan diet, and also individuals who have an egg/lactose allergy. We also have a selection of sugar and gluten free desserts for healthier options.

Our ingredients are meticulously sourced to ensure that they are free of animal derived sources. Additionally we are also halal certified and comply with good manufacturing practices.

Our central bakery and headquarters is located in Damansara Perdana, Petaling Jaya and hosts a small dining space, while our first retail store started operations in Paradigm Mall PJ in August 2024 and is steadily gaining momentum.

Meet the founders

Sita Lakshmi and Sheila Philip are both qualified bakers and café owners with a combined total of more than 22 years experience in the F&B industry.

Sita’s first venture into F&B with two cafes in Cameron Highlands then led to a passion for baking and a professional qualification in pastry arts. After discovering the cruel practices in the egg and dairy industry, she progressed from being a life long vegetarian to a vegan. In order to eliminate animal based products in her baking she started a technically challenging but professionally exciting journey of veganizing desserts. Currently, with a strong team of qualified bakers, she has created many of the bestsellers that are now enjoyed by everyone. 


With over 20 years in the IT industry, Sheila made the switch to F&B in honour of her late husband’s memory. Her late husband had always had a passion and deft hand with cooking & baking, and in honour of his memory, she took up baking and has loved every moment of it. 


Our founders met more than a decade ago and formed an instant connection. Two years of discussions to start something up together and one pandemic later, VickedGood came to life!



Currently with a central bakery in Damansara Perdana and a small retail outlet, which opened in August 2024 in Paradigm Mall, Petaling Jaya, the duo continue to build and lead a passionate team of bakers who are skilled at baking without eggs and dairy. Sita continues focuses on R&D of new flavours and cake artistry, while Sheila enjoys baking classic cakes and breads, and ensures that the daily operations run smoothly.

Sita Lakshmi & Sheila Philip

Our Vision

We aim to introduce everyone to cruelty free plant based desserts that are both delicious and visually appealing without the need for animal based ingredients.

Our Mission

Our goal is to build a more sustainable future by eliminating the need for animal based ingredients in food production.

Our product range



Cakes



Breads & Spreads



Tarts & Pastries



Scones & Cookies



Gift sets



Healthy snacks



Pizza



Afternoon tea